Banners are an effective way to drive business. The array of options on the modern market, however, creates difficulty for business owners in deciding exactly how they want to advertise. 

Anchorage, Alaska’s Great Originals is the city's premier digital print shop, offering everything you need to generate actual sales. Ranging from promotional items, such as calendars and refrigerator magnets, to postcards and letterhead, they’ve got your business covered. 

According to a study conducted by FedEx in 2012, it was discovered a standout sign on your small business encouraged 76% of the people who saw it to visit a store they hadn't been to in the past.  Of that 76%, 68% of them bought something from that business.

Banner types differ by both material and individual needs, so you’ll need to pick a style and material to suit both. Choosing the wrong type of material your application can mean lost revenue due to having to order a new one sooner than you'd planned.

Are you considering a large sign for your business? These experts provide a helpful guide to the most popular types:

• Vinyl Banners: Used as a reliable form of both indoor and outdoor advertising for decades, vinyl is the most durable of materials. While the material is light, easily portable, and efficient for indoor use, it can also withstand the harshest of outdoor elements. When you use high-quality printing services, your signage can last for years, ideal for those quarterly and bi-annual events. 
• Mesh Banners: Made from polyester, mesh banners are ideal for outdoor use, perfect for letting the wind blow through them, protecting them from damage. No matter how windy the area, you’ll still get your message across with mesh. An efficient choice, you don’t have to worry about ripping, tearing, or having it blow out of shape.
• Satin Banners: This high-end fabric helps create an upscale ambiance for your business. Since these banners are created using a special screen press, designs are limited. They’re best used indoors, ideal for festival displays and seminars. 

If you’re in need of high-quality banners to advertise your business, trust in the professionals at Anchorage’s Great Originals. This premier digital print shop has the solutions you need to boost your sales in a way that’s right for you. Visit them online for more information, or call (907) 561-8922 today!