If you’re opening a business or are currently undergoing a rebranding or freshening of your business, you may be looking into different marketing options to help promote it. One of the most fundamental ways to advertise your business is with custom signage. Before you dive into ordering your signage, the seasoned professionals at Global Signs and Printing on Long Island recommend considering some important points before closing the sale.
When designing your sign, be sure to take a moment to think about the following:
- Size: You want your sign to be legible from a distance, and while you may think a bigger sign will be able to hold more information, it’s important to try and keep it simple. You want passersby to focus only the most relevant information, such as the company name, phone number, and logo.
- Location: In addition to the size of the sign, be sure you’re also thinking about its placement. Thinking about the site and the surrounding elements will help dictate where the sign will hang and the color schemes used. Try to stay away from clashing colors of the signs surroundings to keep the information from being lost.
- Material: Once you’ve decided on the size and location of your sign it’s time to think about what kind of material you want it to. Be sure you’re taking the different weather elements into consideration as some materials may be sturdier than others.
For more guidance on designing the perfect sign for your business, contact the professionals at Global Signs and Printing at (631) 800-4840. No matter how quickly you need your project completed, their fast and reliable turnaround service can help turn your vision into a reality. You can also visit them online for more information regarding all of their screen printing, banners, and sign services.