While the real estate industry is busiest in the spring and summer, the unique conditions of winter can present some exciting opportunities for motivated, creative real estate agents. EXIT Real Estate Results, one of Longwood, FL's fastest growing and most respected agencies, has some tips for helping you turn winter into a growth season.
If you're looking to build your business this winter, they recommend:
- Taking Advantage Of Limited Supply: While there are more buyers shopping for homes in the warmer months, those looking to buy in the winter are typically much more motivated. Perhaps they have to move for a job or are just looking for a better deal. Whatever their needs, there will be fewer houses on the market, so advertise even more aggressively and give extra attention to every buyer who expresses interest.
- Creating An Attractive Photo Gallery: Any online real estate listing is only as good as the quality of the pictures. While it's easy to take great pictures all year in Florida, colder weather presents some challenges during the winter. Sometimes seeing how the house looks in early spring will really pique a buyer's interest.
- Tracking Down Expired Listings: If sellers were unable to sell their homes earlier in the year, they may be willing to try again. Find out whether the home was poorly priced the first time or need improvements the sellers didn't feel like making. These sellers can be extremely motivated and more willing to negotiate with equally motivated buyers.
EXIT Real Estate Results prides itself on providing their real estate agents with everything they need to succeed. To learn more about their innovative revenue model and industry-leading real estate agent training, visit their website or call (407) 758-8102 today.