It's not hard to figure out why selling a house during the holidays is especially challenging: people would rather not be outside, they're focused on other things, and it's hard to show off your yard when it's buried under a foot of snow. However, the season does have some strengths, according to Steve Butcher Sr., Esq.—a Rochester real estate lawyer with years of experience.
3 Tips For Selling A Home During The Holidays
1. Decorate Tastefully
While spring and summer may be peak season for real estate sales, nothing competes with the holidays when it comes to creating a cozy, family-friend ambiance. Feel free to put up decorations, string the lights, and fill the air with the scents of holiday cookies. Just remember to keep explicitly religious decorations to a minimum to avoid turning off any potential buyers.
2. Concentrate On The Curb Appeal
Without leaves and bushy shrubs, your house is going to be fully exposed, so you'll want to give it some extra attention. Touch up the paint, make sure the gutters are clean, and rake the yard. If you can, plant winter-flowering plants along the walkway, and make sure everything is well-salted and ice-free.
3. Hire A Good Agent
The good news is that buyers who are shopping in the winter are more motivated—however, you'll need an experienced agent who will know how to reach them. Look for an agency with a strong online presence that knows how to take excellent photos (or hires a professional), and that partners with a reliable real estate lawyer.
Steve Butcher Sr., Esq. knows how important a smooth sale can be, which is why this law firm treats every deal with the utmost care. If you're buying or selling a home anywhere in Rochester, visit their website now or call (585) 263-2444 for a free phone consultation today.