In the age of digital marketing it isn’t always easy for businesses to successfully utilize print advertisements. However, putting the information about your company directly into someone’s hand is still one of the most effective tools for advertisement. While the reward could be big, it’s important to know how to plan your print advertisements effectively to ensure a return profit. Tribeca printing services Bestype Imaging can take your business to the next level by creating print ads that are appealing to new customers.

Choosing a quality printing service in NYC is the first step to promoting your business. Here are five tips to follow for creating a more effective advertising campaign:

1. Keep it Simple. Ensuring simplicity in your designs and language will keep your prospective clients engaged and will convey your most important message effectively.
2. Focus on the Four Elements. Headline, body copy, logo and illustrations are the most important components for print advertisements. Reinforce your message by utilizing these parts of your ad.
3. Provide Value. Every print advertisement should have either a call-to-action or a special promotion/deal to ensure new customers to stop by.
4. Repetition is Key. Putting out an advertisement one time is not enough. Continually exposing potential clients to your advertising message will provide a higher return rate.
5. Include a Map. Talking about your business is one thing, but showing people how to get there is equally important. Include a map and directions on your print advertisement to your business.

There is a great deal of information that needs to be considered when looking into print advertisements. Consult with Bestype Imaging to find ways to best utilize their printing services for your company’s benefit.