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Mobile food trucks have forever changed the way diners and passionate foodies in New York City approach restaurants. More than ever, eager residents are scoping out the latest food trucks, tracking each mobile kitchen online, and following social media channels to see what’s new with their favorite trucks. Shanghai Mobile Kitchen Solutions (MKS) is on the forefront of mobile kitchen design, creating some of NYC’s most notable and successful food trucks.

Though food trucks continue to grow as a steady and popular industry niche, very few still understand the facts about marketing and succeeding in the mobile kitchen marketplace. With decades of experienced design perspective and professional insight, the team at this custom food truck studio help aspiring chefs excel in NYC’s already competitive food industry.

Here are a few key facts that every mobile food truck chef should know:

  • They Are Well Known: Only one out of five people has never been or never heard of a mobile food truck. That number is shrinking daily, which means your audience is out there and always growing.
  • Location is Crucial: Mobility gives you the advantage with 61% of most food truck customers occurring serendipitously. Always be on the move and informing your followers.
  • Trucks Encourage Spending: 75% of customers who find multiple food trucks together make combined purchases from two or more operators.

Join the growing mobile food truck scene with the design experts at Shanghai Mobile Kitchen Solutions. With industry leading insight and high quality custom craftsmanship, you can design a fully functioning food truck around your specific needs and type of cuisine. Be a part of the growing food truck craze today! 

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