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Using a sign is one of the most economical ways that a small business can reach out to potential customers. When you want your customer to say “Yes!” to your product or service, Burchette Sign Corporation is here to help. Creating custom signage in the Guilford, North Carolina, area for over 50 years, the staff of Burchette Sign Corporation are professionals in creating car wraps, awnings, and sign installations that will catch your customer's attention.

While shopping, studies show that a person will read a sign for an average of 20 seconds. You can use the following advice from Burchette Sign Corporation to make the most of every opportunity.

When creating custom business signs:

  • Use The Rule Of Three: Information on the sign should be limited to the three most important qualities of the product or service that you want communicated to the customer.
  • Be Bold & Concise: Focus on how your product or service is different from those of your competition. Don’t list anything that is obvious or apparent about the product.
  • Include A “Call To Action”: Encourage customers to find out more by speaking with a store representative. Train your employees on how to best follow-up with customers regarding inquiries.

The experts at Burchette Sign Corporation can help your business with signage and custom banners, and walk you through the process of creating the most effective graphics for your services. Burchette Sign Corporation also offers top-quality sign cleaning and repair, so your investments are protected for many years to come. Call (336) 996-7446 or visit the friendly staff at Burchette Sign Corporation online for more information on business sign installations, custom company and restaurant signs, neon, and more.

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