When you’re searching for an affordable, effective way to generate sales for your business, direct response marketing is an essential advertising strategy. Direct response marketing targets those who are most likely to visit the business with a mailer custom-designed to meet your needs. The team at Impact Mailers, located in Marietta, GA, creates high-quality mailers that fit within your marketing budget. Their dedicated team discusses why their direct response marketing mailers are the right way to advertise your company.
Impact Mailers’ plastic postcards are a proven way to attract new customers and are designed to stand out from the competition. Made of thick laminate, the personalized glossy mailers with breakaway key tags or punch cards have a higher read rate than traditional pieces of direct mail. The custom mailers are used for business marketing applications including customer acquisition, product promotions, and loyalty punch cards. You can even include barcodes and QR codes to integrate the mailer with your point of sale system and track the effectiveness of the mailings.
Impact Mailers’ dedicated marketing team helps you identify target mailing areas by creating a cost-effective plan for your locations. Whether you want to focus on new client acquisition or loyalty mailings, they design a marketing strategy built around the demographic information of your customer base. This approach is an efficient way to generate interest in the business by precisely targeting your audience, resulting in a lower advertising cost and a higher response rate than traditional paper mailers.
The dedicated marketing team at Impact Mailers works with you to design an advertising strategy that will be noticed by your target audience. Give them a call at (888) 983-2250 to speak to a member of their team, or visit them online to learn more about their direct response marketing strategies.