As more millennials prepare to enter the workforce, companies must figure out how to adapt and appeal to the generation’s top talent. With so many pursuing careers in real estate, the industry experts at EXIT Realty Nexus in Coon Rapids, MN, stress how important it is to effectively recruit agents, and, below, they explain some of the best strategies for doing so.

How to Approach Millennial Recruitment 

1. Make a Personal Connection

Real estate is a personalized business, so it’s important to get to know potential recruits to see if their personality is a good fit for the firm and its clients. Look into joining local groups and organizations where young professionals are involved, to network with them on a more intimate level.

2. Provide Professional Development

The majority of millennials value a good education and will appreciate companies that want to invest in their future. Offer a professional development program that will continue to train them in innovative ways while fostering growth throughout their career in real estate.

3. Take Advantage of Technology

This generation is the most tech-savvy set of people to enter the workforce to date. They won’t tolerate outdated systems and equipment, so it’s essential to embrace technology. To start, real estate firms must make sure they’re up-to-date and present on all the right platforms.

4. Offer Incentives to Stay

Once new agents have been recruited, it’s vital to offer incentives that will make them want to stay with a company. Along with training, millennials tend to be receptive to reward programs, mentorship, and attractive retirement plans.

5. Work Towards the Greater Good

A good portion of the millennial generation is concerned with reducing their carbon footprint and getting involved with improving the environment, as well as the communities they live and work in. Companies that have special initiatives and encourage volunteer work will catch the attention of possible recruits.

If you’re ready to begin a long, illustrious career in real estate, EXIT Realty Nexus offers in-depth training, branding, technology, culture, and unlimited income potential. Call (612) 281-1033 to speak with a representative today, or visit them online to learn more about the company’s culture.