While a vehicle wrap is a great way to advertise your business on the road, many companies new to vehicle advertising are unsure about how much coverage they need from their fleet graphics. The team at DTM Signs and Truck Wraps in Brooklyn, NY, often hears customers question whether or not their vehicle wrap should cover the roof of their vehicle. Thankfully, there are a few simple guidelines you can use as you decide whether to select this option for your own vehicle.

While it may seem odd to extend your vehicle wrap to the roof of your van, there is actually good reason to do this in certain situations. Quite simply, your signage might look odd or even incomplete to other drivers and pedestrians without a roof wrap.

This most often occurs when your vehicle’s underlying paint job is significantly different from the color of your wrap, and when you drive a smaller truck or van where passers-by could easily see the roof of your vehicle. For example, if you had a shorter white car but only wrapped the sides, others might be so distracted by the out-of-place white roof that they would entirely miss your signage. You don’t need to put text or images on this type of roof wrap — but by extending the wrap so the roof’s color matches the rest of the vehicle, you won’t make a poor impression on potential customers.

Wrapping a roof isn’t as essential when you have a tall truck or van where others probably won’t be able to see the roof in the first place. Since the roof is already out of sight, it won’t distract from your marketing materials. If your vehicle paint job closely matches the color of your vehicle wrap, you may also be able to avoid wrapping your roof.

Whether you need a high-quality vehicle wrap or other graphic design work, the team at DTM Signs and Truck Wraps will produce beautiful signage to promote your business. To learn more about their services, visit them online or call (347) 312-5488 for a free project estimate. You can also connect with the Brooklyn team on Facebook.